TUFF LOVE APPAREL

WHAT IS TUFF LOVE?

Tuff Love: Empathetic concern expressed in a stern manner to promote productive behavior

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 Mission Statement: We should all be having a positive AND assertive mindset toward LIFE.

 Tuff Love Apparel was built on the idea that... "No one will feed you your goals. You have to hunt and feed yourself."

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Surrounding yourself with people willing to tell the TRUTH even if it hurts. People that will put you in your place because they CARE. That's what this company is about.

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We believe in SELF LOVE. Self love means providing yourself with an environment that serves you. Your mental health matters, so treat it as your number one priority. That means taking care of your body and mind by feeding it and training it properly.

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"My goal for this company is to be a source of motivation for those wearing our clothing. Be a walking form of inspiration for those around you, including yourself." - John Rojas (Founder)